UpContent's partnership with HubSpot allows you to easily and efficiently position your brand as a resource for your audience across your social media, email, and website properties. 

Want more value? This integration can be used in tandem with UpContent's Sniply integration - increasing direct and indirect conversions with your curated posts. 

Connecting the two platforms is a one-time activity that can be done by any team member who has access to both UpContent and HubSpot. Other teammates who have access to the functionality being used within the Hubspot account can then leverage the integration without having to re-authenticate. 

Activating the HubSpot Integration within UpContent

To connect your HubSpot account with UpContent, navigate to the Integrations menu found by:

  1. Clicking on the UpContent account name on the top right, 
  2. Select "Settings" from the dropdown,
  3. Select "Additional Settings" from the Team Settings on the left of the screen, 
  4. Scroll to the "HubSpot" integration and click the "Connect" button, 
  5. Select the appropriate HubID (if needed) and review the permissions requested and click "Grant Access",
  6. You will then be prompted to set HubSpot as your Social Media Sharing Provider.

NOTE: While UpContent's connection to HubSpot will be available to all users (one authenticated), only those users that have also authenticated to the associated HubID will be able to leverage HubSpot as the sharing platform for social media posts. 

Selecting HubSpot as Your Account's Social Media Sharing Platform

If you did not select HubSpot as your desired social media sharing platform when you initially connected the account, you can adjust your selection by:

  1. Clicking on the UpContent account name on the top right, 
  2. Select "Settings" from the dropdown,
  3. Select "Additional Settings" from the Team Settings on the left of the screen, 
  4. Selecting "HubSpot" from the "Share Provider" dropdown menu. Change will automatically be applied. 

Crafting a Social Media Post Using HubSpot

With your accounts connected and default share provider set to HubSpot, crafting your social media profile is as easy as clicking on the "Share" arrow located on any of the articles presented within UpContent. 

More information on HubSpot's features for crafting social posts can be found here.

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